Wintertime is a tough time for most industries. I can’t even imagine the difficulties of being on a road construction crew during this time of year. Real Estate is not as tough as that, maybe, but it sure has some hard times. Think about it, preparing to hold and holding an Open House when a snow storm is sweeping through town. That happened to me, not once, but twice. The first storm actually brought some snow, approximately 9 inches. I ended up cancelling my Open House that weekend. Luckily, I had picked up my directional signs and got home right as the snow started to fall on the Friday. This past weekend, I decided not even to bother scheduling one, as it was supposed to be super frigid with a good chance of ice — it just rained. Trying to maintain your normal weekly schedule for your business through the tough days of winter are a challenge.
Snow Storm Gia, #1. This was a storm that impacted much of the country. The only impact to me was at home in St. Louis. On Sunday or Monday, before the storm, I had planned on holding an Open House the following Saturday. Within the next day or two I had placed all my directional signs, put up the Open House rider, and advertised the Open House all over my Facebook page, and then it happened; a major snow storm was on the forecast. I was, honestly, pissed off. I was looking forward to this Open House; I was supposed to have someone shadow me on this one, which I took as a challenge to be better. The predictions kept getting worse and worse, but since I’ve grown up in St. Louis, I understand this prediction of 8-12” of snow could just as easily be a light dusting of snow. I waited as long as I could before I eventually cancelled the Open House, as I didn’t want to be out driving in the snowstorm if I didn’t have to. My car does not handle the show very well. I was actually happy that there was significant snowfall. I would have been more upset if the snow ended up missing us after I officially cancelled the Open House. You can read about what I did that weekend on the previous blog post, beware, you will feel worn out just by reading it.
Snow Storm Harper, #2. This was another storm that was supposed to impact St. Louis. It wasn’t supposed to drop a lot of snow on the city, but originally it was supposed to have the daily high temperature in the single digits, which would have been brutal. It was still supposed to snow up to 4”, which would have caused enough issues. I was watching the forecast like a hawk, deciding whether or not to attempt to hold an Open House last weekend. I did not. It wasn’t until Thursday or Friday that the forecast called for a slightly warmer temperature and basically just rain. I felt that it was too late to properly market an Open House and to put out the directional signs, so I started to market an Open House for this coming weekend. I noticed that there were a lot of people who went and viewed the house, which was obviously great. That is what you want when you have a listing, the more people who view it, the better the chances of finding the buyer. Although this storm wasn’t too bad on Saturday, it did decide to snow Sunday afternoon which was a pain for me. Attempting to drive home from playing Kickball, my car couldn’t make it up a hill, the road was super slick. I ended up having to turn around and go a different way to avoid the snowy roads. It might have snowed an inch, but the roads weren’t treated so they were a little hazardous.
When I got into the real estate business, I never thought about the challenges of trying to work through snow storms. Now I’m wondering how I am going to put out directional signs when the ground is frozen. I guess I’ll find that out when I get to it. I’m sure I’ll think of something. As much as I enjoy the cold and snowy weather, I am definitely ready for Spring. More people are looking for houses or wanting to sell their house then. I hope you all stay warm and if you feel like daring the weather, let’s go see some houses.